Playing with type : 50 graphic experiments for exploring typographic design principles / Lara McCormick.

by McCormick, LaraLooking glass.

Series: Playing: Publisher: Beverly, Mass. : Rockport Publishers, 2013.Description: 192 pages : illustrations (chiefly colour) ; 24 cm.ISBN: 1592538177; 9781592538171.Subject(s): Graphic design (Typography)Looking glassNote: Includes bibliographical references and index. Summary: "Playing with Type is a hands-on, playful approach to learning type application and principles. This engaging guide begins with an introduction to the philosophy of learning through the process of play. Along with a series of experimental design projects with an emphasis on type, the author provides designers with a "toolkit" of ideas and skills developed through the process of play. The awareness and sensitivity to type styles, forms, and type choices gained through these visual experiments will increase the designer's confidence in their personal and professional work. This book can be used in the classroom or independently, and readers can go directly to exercises that appeal to them"-- Provided by publisher.
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Enhanced descriptions from Syndetics:

Playing with Type is a hands-on, playful approach to learning type application and principles. This engaging guide begins with an introduction to the philosophy of learning through the process of play. Along with a series of experimental design projects with an emphasis on type, the author provides designers with a "toolkit" of ideas and skills developed through the process of play. The awareness and sensitivity to type styles, forms, and type choices gained through these visual experiments will increase the designer's confidence in their personal and professional work. This book can be used in the classroom or independently, and readers can go directly to exercises that appeal to them.

Includes bibliographical references and index.

"Playing with Type is a hands-on, playful approach to learning type application and principles. This engaging guide begins with an introduction to the philosophy of learning through the process of play. Along with a series of experimental design projects with an emphasis on type, the author provides designers with a "toolkit" of ideas and skills developed through the process of play. The awareness and sensitivity to type styles, forms, and type choices gained through these visual experiments will increase the designer's confidence in their personal and professional work. This book can be used in the classroom or independently, and readers can go directly to exercises that appeal to them"-- Provided by publisher.

Author notes provided by Syndetics

Lara McCormick completed her MFA in design from the School of Visual Arts, and has a post-graduate degree in Typography from Cooper Union. She is currently the Head of Design Education at CreativeLive. She is obsessed with all things type and is constantly looking to push it in new directions. She lives in San Francisco, CA. Visit her online at www.laramc.com.

Other editions of this work

No cover image available Playing with type by McCormick, Lara ©2013

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