Design management [electronic resource] : managing design strategy, process and implementation / by Kathryn Best.

by Best, KathrynLooking glass; Browns Books for Students [supplier.]Looking glass.

Publisher: Lausanne : AVA Publishing, 2006.Description: 215 pages : illustrations.ISBN: 9782940439782.Subject(s): Industrial design -- ManagementLooking glass | Design services -- Management | Electronic booksLooking glassNote: Includes bibliographical references (pages 204-207) and index. Access restrictions: University of the Arts London identification or other form of authentication may be required.Alternative form: Print version: 9782940373123 Design managementOnline access: Read this e-book from VLeBooks
List(s) this item appears in: MA Design Management - ebooks | BA Design Management - essential e-books
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Enhanced descriptions from Syndetics:

Design management (the management of design strategies, processes and projects) is an intricate subject. As the role of design in the world continues to broaden, organisations are increasingly viewing design as being integral to their decision-making processes. Opening with a contextual overview of the subject, Design Management then explores the stages involved in the application of design to business. Each topic is accompanied by key questions that get the reader to think about the issues raised, and professional case studies and interviews demonstrate the knowledge and practices described. Areas of key practical skills are outlined in order to bridge the gap between creativity management and academic theory, and professional practice.

Includes bibliographical references (pages 204-207) and index.

University of the Arts London identification or other form of authentication may be required.

Electronic reproduction. Browns Books. Mode of access: World Wide Web.

Author notes provided by Syndetics

Kathryn Best is a designer, consultant, educator and author. She runs courses in design, strategy and innovation for academia and industry, specializing in interdisciplinary and collaborative working methods. Kathryn previously worked in architecture, interiors and brand consultancy, both in the US and UK, where she specialized in retail design and narrative environments. Kathryn's current research interest is in the potential of design and design thinking as a tool for innovation and change in the context of business, society, culture and the environment.

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No cover image available Design management : by Best, Kathryn ©2006