Raymond, Martin.

The trend forecaster's handbook [electronic resource] / Martin Raymond. - 216 pages : illustrations (chiefly colour) -

Includes bibliographical references and index.

Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.

Consumer behavior.
Motivation research (Marketing)
New products--Forecasting.

Electronic books.

HF5415.32 / .R39 2010